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May 31, 2023

CS:GO Major in Paris posts impressive streaming with Valve's absence

SBJ Live: AI and Computer Vision: How these technologies power automation across sports

The historic Counter-Strike: Global Offensive Major in Paris last week -- the final one before a long-anticipated switch to the new version of the game -- ranked among the most-streamed events in CS:GO history. But it also had a black eye with game publisher Valve's notable absence activating on the ground. With streams on Twitch, YouTube, and for the first time TikTok, the event drew the third best peak viewership of any Major, with 1.52 million fans tuning in to watch the finals, per data from Esports Charts. Four of the five most popular matches came from the Legends Stage (finals playoff bracket) of the event, which took place from May 8-21, averaging over 507,000 viewers. From an attendance standpoint, tickets had been sold out months in advance, with 50,000 fans attending over four days at Accor Arena in Paris. And while viewership was good, something that caught fans’ attention was that there was virtually no mention of Valve’s (developer of CS:GO) newest iteration of the game -- Counter-Strike 2. According to the gaming platform and development company, Counter-Strike 2 is the “largest technical leap forward in Counter-Strike’s history” using the new Source 2 graphics engine which is set to launch this summer. To fans and pundits, this seems like a missed opportunity to market the developer’s newest title to over 1.5 million viewers.

The Pegula Family restructures it's sports holdings, PWHL announces home markets, facility renovation boom continues, and leaders to discuss potential changes to the College Football Playoff format.

SBJ I Factor presented by Allied Sports — Michael Goldstein SBJ I Factor presented by Allied Sports features an interview with Michael Goldstein, founder of SES Insights and a member of Sports Business Journal’s Forty Under 40 class of 2019. Goldstein talks with SBJ’s Ross Nethery about how he transitioned from ESPN to Mastercard to now starting up his own marketing and sponsorship company. Goldstein also shares how testing out new waters has benefited him throughout his career and personal life. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards, such as Forty Under 40, Game Changers and others.

Cox Pavilion in Las Vegas on Friday night will play host to the return of SlamBall, and league co-founder Mike Tollin credits an organic groundswell among fans as a key impetus in bringing the sport back to life in the U.S. Tollin, who also serves as Mandalay Sports Media co-chair, spoke with SBJ’s Austin Karp about the relationship with broadcast partner ESPN, how the funding efforts exceeded expectations, as well as the potential roles both sports wagering and social media could play.

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